Maurice Pogoda featured in Modern Storage Media Magazine Article – Employment Evolution

The Industry’s Shift Away From Residential Management

By Sascha Zuger, May 2025

In the early days of self-storage, many companies opted to hire husband and wife teams who not only shared the caretaking responsibilities of managing a storage facility but enjoyed the added bonus of living on site. Is this reality a thing of the past? Is this even viable, much less desirable? Seasoned pros say times have changed for the better.

What (Or Who) Didn’t Work

“That caretaker duo scenario is kind of in the dustbin of history,” says Maurice Pogoda, president and founder of Pogoda Companies. “It’s still out there, particularly in some rural areas, but it hasn’t really been the preferred mode of operation easily for 20 years now. The industry has evolved. The problem was you always had one that was stronger than the other, whether it was the husband or the wife.”

The sad reality is that the odds of finding two equally talented individuals within a couple is very unlikely. A facility would often knowingly hire a less qualified individual solely because they were married to someone who was qualified.